From Outdoors to Indoors: AR Navigation as Game-Changer

Due to the fact that digital objects are superimposed on a physical environment, AR is also applied as a tool to develop convenient digital navigation. This type of navigation allows users to reach the point of destination both on a street and inside a building more quickly and easily. No wonder the technology is gradually becoming popular and is already used by top companies, like Google, Mercedes, Vienna Tech Museum, etc. Moreover, 57% of developers think navigation is a leading technology for AR and VR in the future.

What are the main advantages of AR navigation and why is it so convenient for a device user? The answer is hidden in this article. 

Main Power of AR Navigation

In augmented reality, a digital object is overlaid onto a real environment, creating an immersive experience. Usually, AR is available for smartphones, tablets, and MR headsets. You can activate augmented reality using special markers like QR codes, images, physical objects, etc. 

AR navigation is an innovative technology that puts digital signs into a real environment and leads a gadget user to the desired destination. Augmented reality navigation uses real-time data to give a user current information about the surrounding, including routing options, interesting places, and so on. 

Using AR navigation, users see digital signs in real places through their gadget screen and follow these signs.

Augmented reality navigation also has other advantages, including

  • Saving time. Instead of wasting time looking at a smartphone map, a user reaches their destination much faster. Regular maps may be confusing cause we see an approximate scheme of a place, not a place itself. Back in the 20th century, famous Polish American scientist Alfred Korzybski once said: “A map is not the territory it represents, but, if correct, it has a similar structure to the territory, which accounts for its usefulness”.  
  • Safety improvement. AR navigation provides a gadget user with real-time information about different obstacles, like traffic jams, etc. Also, it shows drivers and pedestrians where to turn next, so they won’t miss their route. 
  • Additional information about the nearest objects. Some augmented reality navigation apps also contain text, audio, and video content, that is placed onto real static objects, whether it’s a building, monument, or exhibit. AR navigation with a function like this is applied in museums and touristic places to make the tour more exciting due to the immersion effect and the possibility to interact with the surroundings using digital technology.
  • Wide range of use cases.  Augmented reality navigation is a convenient tool for both streets and buildings. For example, you can use indoor AR navigation to help an employee or customer to find the way out of a building with many floors and stairs. 

Easy Outdoor Navigation with Augmented Reality

Imagine, you need to reach a certain place you’ve never been to before. AR navigation with digital signs in a smartphone will guide you through the street. This type of augmented reality navigation is applied only to streets and open places and uses GPS and special beacons.  

Google Maps Live View is a bright example of outdoor navigation. The AR mode can be activated in Google Maps itself. It is designed for pedestrians only, because the user location data is based on immobile objects on a street, like buildings. 

“How many times have you been using Google Maps and questioned: wait, which way am I facing? Do I go straight or turn around and go back? Am I going in the right direction? It happens to me a lot, and even more in big cities since high buildings can block GPS signals. Well, Google Maps AR Mode solves this issue”, said blogger Tesia Custode, author of the eponymous YouTube channel.

Moreover, AR navigation is a convenient tool for tourists, who arrived at a brand-new location. With digital signs, a smartphone user can both find hotels, restaurants, or museums, and get more information about historical places. 

AR-program Florence Travel Guide, where tourists can learn more about important cultural and historical places on city streets is an example of augmented reality touristic navigation.  By the way, you can read more about this AR navigation app here.

Revolutionize Your Driving Experience with AR Navigation

This option is suitable for you if you plan to reach your destination by car. Augmented reality navigation, embedded in a car, tells and shows a driver which way they should go.

Mercedes-Benz becomes one of the first automotive companies to start applying AR navigation for cars. And Mercedes 2020 GLE became one of the brand’s first cars with this type of navigation. 

Emme Hall, the author of car’s review, who took test drive, had positive impression of the innovation: “The forward-facing camera offers an augmented-reality overlay to show me exactly where to turn, and the addresses of nearby buildings pop up on the screen, so I never miss my destination. This is a huge step forward for navigation tech”. 

Effortless Indoor Navigation with Augmented Reality

With the help of augmented reality navigation, people can be guided inside high buildings with a lot of stairs and corridors easier (hospitals, office buildings, universities, etc).

Unlike AR outdoor navigation, indoor navigation is not based on GPS and images from satellites. AR apps for indoor navigation use systems of Bluetooth beacons and Wi-Fi inside a building.

This type of navigation helps people reach a certain room without asking other people. With AR navigation, new employees or university students can be guided quickly and not to be late to a lecture or conference.

For office workers, Augmented Pixels developed AI-powered indoor AR navigation. A digital twin of an office is transferred on the app with destinations marked on it. 

AR navigation is also applied to museums. As a rule, it guides a visitor to a room with a certain exhibition displayed. This type of AR navigation also contains data about every exhibit in a museum.

Vienna Tech museum, in collaboration with ViewAR, developed an AR guide, that is activated on a smartphone with a QR code. After activation, a digital robot appears on a smartphone screen and guides a visitor through the building. During the excursion, a visitor gets additional information about every exhibit as a text, video, or audio.

To develop this AR excursion for smartphone, more than 22 000 square meters of a building was digitalized, and data about more than 12 000 exhibits were transferred in the app. It’s the biggest AR indoor navigation ever made. 

AR navigation is a useful and innovative function that helps people reach their destination safely and easily. Instead of looking at a scheme of a building or street on a device, digital signs placed in a physical environment show a smartphone user the right direction directly. Technology not only helps people to be guided in the environment but also turns wayfinding into an interesting experience. Especially with AR showing users facts about the nearest place of interest. 

Latest Articles

May 8, 2024
A Comprehensive Guide to Developing Immersive AR/VR App for Apple Vision Pro

We offer comprehensive support to our clients throughout the entire product development journey, from conceptualization to execution. Recognizing your keen interest in developing products for Apple Vision Pro, we’ve consolidated the expertise of our team into a single article. This article serves as a step-by-step guide on crafting a product tailored for Apple Vision Pro, ensuring that you navigate the process seamlessly and effectively. Create a Concept The first thing you need to do is come up with a concept for your app. Think of this as the blueprint that will guide the entire development process. This stage involves: Idea Generation: Coming up with potential app ideas based on market needs, user preferences, or solving specific problems. Market Research: Analyzing the market to understand existing solutions, competitors, target audience, and potential gaps or opportunities. Defining Objectives: Clearly defining the goals and objectives of the app. This includes identifying the problem it aims to solve, the target audience, and the desired outcomes. Conceptualization: Translating the initial idea into a concrete concept by outlining core features, user interface design, user experience flow, and technical requirements. Prototyping: Creating wireframes or prototypes to visualize the app’s user interface and interactions. This helps in refining the concept and gathering feedback from stakeholders. Feasibility Analysis: Assessing the technical feasibility, resource requirements, and potential challenges associated with developing the app. Validation: Testing the concept with potential users or stakeholders to validate its viability and gather feedback for further refinement. Overall, creating a concept sets the foundation for the app development process, guiding subsequent stages such as design, development, testing, and deployment. It helps ensure that the final product meets user needs, aligns with business objectives, and stands out in the competitive app market. Market Research The next step in developing a product for Apple Vision Pro involves conducting thorough market research. This crucial step provides insights into the competitive landscape, user preferences, and emerging trends, which are vital for shaping your product strategy and positioning. To perform effective market research: Identify Your Target Audience: Define the demographics, preferences, and behaviors of your target users. Understand their needs, pain points, and expectations regarding immersive experiences offered by Apple Vision Pro. Analyze Competitors: Study existing apps and solutions within the Apple Vision Pro ecosystem. Assess their features, user experience, pricing models, strengths, and weaknesses. Identify gaps or areas where you can differentiate your product. Explore Market Trends: Stay updated on industry trends, technological advancements, and consumer preferences related to augmented reality (AR) and virtual reality (VR) experiences. Identify emerging opportunities or niche markets that align with your product concept. Gather User Feedback: Engage with potential users through surveys, interviews, or focus groups to gather feedback on their preferences, pain points, and expectations regarding AR/VR applications. Incorporate this feedback into your product development process to ensure relevance and user satisfaction. Evaluate Technical Feasibility: Assess the technical requirements, limitations, and capabilities of Apple Vision Pro. Understand the tools, frameworks, and APIs available for developing immersive experiences on the platform. Determine the feasibility of implementing your desired features and functionalities within the constraints of the platform. By performing comprehensive market research, you gain valuable insights that inform your product strategy, enhance user experience, and increase the likelihood of success in the competitive Apple Vision Pro marketplace. Choose Your Apple Vision Pro Features After conducting market research, the next crucial stage in developing a product for Apple Vision Pro is selecting the features that will define your app’s functionality and user experience. Here’s a breakdown of key features to consider: Eye-tracking: Leveraging Apple Vision Pro’s advanced eye-tracking technology, you can create immersive experiences that respond to users’ gaze, enabling more intuitive interaction and engagement within the app. High-quality 3D content: Incorporate high-fidelity 3D models, animations, and environments to deliver visually stunning and immersive experiences that captivate users and enhance their engagement with the app. Live video streaming capabilities: Enable real-time video streaming within the app, allowing users to share live experiences, events, or demonstrations with others, fostering collaboration and social interaction in virtual environments. MR/VR-based calls and text messaging: Integrate augmented reality (AR) and virtual reality (VR) communication features, such as AR/VR-based calls and text messaging, to facilitate seamless communication and collaboration between users within immersive environments. Real-world sensing and navigation: Utilize Apple Vision Pro’s real-world sensing and navigation capabilities to enable location-based experiences, indoor navigation, and context-aware interactions within the app, enhancing usability and relevance for users in various environments. Support for third-party applications: Enhance the versatility and functionality of your app by providing support for third-party applications and services, allowing users to seamlessly integrate external tools, content, or functionalities into their immersive experiences. By carefully selecting and integrating these Apple Vision Pro features into your app, you can create a compelling and differentiated product that delivers immersive, engaging, and valuable experiences to users, driving adoption and satisfaction in the competitive AR/VR market. Determine Your App Development Stack Once you’ve identified the features for your Apple Vision Pro app, the next step is to determine your app development stack. This involves selecting the tools, frameworks, and technologies that will enable you to bring your concept to life efficiently and effectively. Here’s how to approach this stage: Evaluate SwiftUI, ARKit, and RealityKit SwiftUI: Consider using SwiftUI for building the user interface (UI) of your app. It offers a modern and declarative approach to UI development, simplifying the process of creating dynamic and responsive interfaces for your immersive experiences. ARKit and RealityKit: For AR and VR functionalities, leverage Apple’s ARKit and RealityKit frameworks. ARKit provides powerful tools for building immersive AR experiences, while RealityKit simplifies the creation of 3D content and interactions within your app. Choose Xcode as Your IDE As the official integrated development environment (IDE) for Apple platforms, Xcode is the go-to choice for building apps for iOS, macOS, watchOS, and tvOS. Utilize Xcode’s robust set of tools, including its intuitive interface builder, debugging capabilities, and integrated performance analysis, to streamline your app development process. Consider Additional Tools and Libraries Explore…

April 29, 2024
Apple Vision Pro Software Transforms the Construction Industry: The REEKON Experience

Virtual Reality, Augmented Reality, and Extended Reality technologies are revolutionizing various industries, and construction is no exception. While the utilization of Apple Vision Pro in manufacturing or construction industries may not yet be widespread, an increasing number of companies are endeavoring to integrate virtual reality, augmented reality, and extended reality technologies into their daily operations. Why? Let’s try to figure it out in this article! Construction Industry Problems While one might anticipate that technological advancements would alleviate challenges within the construction sector, construction firms frequently encounter a myriad of obstacles that impede efficiency, escalate costs, and compromise safety. Here are some key challenges in construction: Design Visualization and Communication: Traditional blueprints and 2D drawings can be difficult for stakeholders to interpret accurately. Design Iterations and Prototyping: Iterating on design concepts and prototyping can be time-consuming and costly. Construction Planning and Logistics: Planning construction activities and logistics on-site can be complex and error-prone. Worker Training and Safety: Safety is a paramount concern in construction, yet traditional training methods may not effectively prepare workers for on-site hazards. Quality Control and Inspection: Ensuring quality control and conducting inspections during construction can be labor-intensive and prone to human error. Client Engagement and Marketing: Engaging clients and stakeholders in the design process and marketing new developments can be challenging with traditional presentation methods. Remote Collaboration and Coordination: Coordinating teams and stakeholders who are dispersed across different locations can be challenging and time-consuming. Immersive technologies such as Virtual Reality, Augmented Reality, and Mixed Reality, utilizing Apple Vision Pro, offer innovative solutions to many of these problems. Seamless AR Integration with the ROCK Jobsite App on Apple Vision Pro by REEKON Tools One notable example of this transformative technology in action is the implementation of the ROCK Jobsite App on Apple Vision Pro, as demonstrated by REEKON Tools. The ROCK Jobsite App, designed to streamline construction processes, represents a significant advancement in leveraging AR technology using Apple Vision Pro within the construction industry. Unlike many other VR/AR solutions that require extensive customization and integration efforts, the ROCK Jobsite App boasts seamless functionality on the Apple Vision Pro platform. Within just five minutes of installation, users can experience the full capabilities of this powerful tool, making it incredibly accessible and user-friendly. One of the key features of the ROCK Jobsite App is its ability to display measurements in real-time, providing construction professionals with immediate access to crucial data directly on their screens. The integration of Apple Vision Pro enhances this process, making it both effective and engaging. Whether annotating over photos, adding measurements to calculations, or collaborating with team members remotely, this app serves as a valuable companion throughout the construction process How Immersive Technologies Address Construction Problems The integration of Apple Vision Pro into VR/AR/XR technology marks a significant leap forward in the construction sector’s evolution. By tapping into the immersive capabilities of these technologies, construction companies can not only tackle challenges but also unearth fresh avenues for innovation. Here are some standout benefits: Advanced Visualization: With immersive technologies and Apple Vision Pro, stakeholders can immerse themselves in architectural designs and construction plans. This heightened visualization enables a clearer grasp of project requirements and early detection of potential issues. Enhanced Collaboration: Real-time data sharing and annotations foster more efficient collaboration among project teams, regardless of their physical locations. Boosted Efficiency: By automating tasks like data capture and measurement, Apple Vision Pro-equipped tools help construction professionals save time and resources. Manual efforts are replaced with streamlined processes, leading to heightened efficiency on-site. Cost Reduction: AR technology, when integrated with Apple Vision Pro, minimizes errors, lowers rework, and optimizes resource allocation, resulting in cost savings across the project lifecycle The potential applications of AR technology in construction are boundless, from fortifying safety measures to facilitating training simulations. By addressing industry challenges and equipping construction professionals with AR solutions powered by Apple Vision Pro, are reshaping the construction landscape. They’re paving the way for safer, more efficient, and more sustainable building practices.

April 19, 2024
We are celebrating our 14th birthday!

Today, we’re celebrating 14 years since we started our company! It’s been quite a ride – we’ve faced tough times, achieved big goals, and had some awesome wins together. It’s all thanks to our professionalism, teamwork, and sticking together through thick and thin. We want to say a big thank you to everyone – our partners, coworkers, customers, and our Qualium Family. You’ve all played a huge part in making this journey amazing. Here’s to more success and good times ahead!

Let's discuss your ideas

Contact us