Today, we’re in the very early stages of virtual reality development. Nevertheless, VR is already applied in many different fields, including journalism.
A lot of popular media, e.g., The Guardian, the New York Times, and The Huffington Post, started using VR and 360о video as a new format of storytelling, which helps audiences immerse into the digital version of a specific event.
Evolution of VR Journalism
VR journalism is the innovative way to tell a story in the digital reality, where a real event or a problem is recreated. In general, modern VR journalism is divided into two main categories: 360о videos and VR movies.
Pioneer of VR Journalism
Nonny de la Peña is considered “the godmother of modern virtual reality”. In 2007, a former New York Times journalist founded the Emblematic Group company, which produces VR content with definite linear storylines.
The Hunger in Los Angeles is considered to be the very first VR documentary, released at Sundance Film Festival in 2012. The visitors of the event could see the movie in a VR headset prototype, designed by future Oculus VR founder Palmer Luckey. Audiences got a chance to get immersed in a virtual Los Angeles and see a man in diabetic shock losing his consciousness when he was standing in the line.
“People broke down in tears as they handed back the goggles,” said de la Peña. “That’s when I knew this tool could let viewers experience and understand an event in a completely new way.”
After the movie’s success, Emblematic Group released a number of acclaimed VR documentaries. Greenland Melting, released in 2017, is one of them. According to the plot, a VR headset user gets on a survey shipboard, watches, and estimates the scale of Greenland ice melting. Greenland Melting also became one of the first VR movies shown at the Venice Film Festival the same year.
360o Video Journalism in Mass Media
In the second half of the 2010s, the New York Times and The Huffington Post were among the first media to start complementing their articles with 360о videos. These videos can expand the event’s perceptions, like, for example, the 360о video series Out of Sight by The Huffington Post. The three-part miniseries tell about the life of Congo and Nigeria people, who suffer from three neglected tropical diseases: elephantiasis, river blindness, and sleeping sickness.
With the help of 360о videos, you can also recreate historically important places changed many years ago. In the documental featurette Remembering Emmett Till by New York Times, the location from the old photos and modern ones were assembled with the help of this technology. The main purpose is to show the place of the cruel murder of 14-years old black boy Emmett Till, which happened more than 60 years ago. The teenager was falsely accused of offending a white woman.
The main advantages of using VR in Journalism
One of the main advantages of the VR journalism is the possibility to plunge in the true story with a better understanding of the subject. The most recent sir David Attenborough’s VR documentary First Life is available to watch on Oculus TV. The 11-minute VR featurette tells the story about the beginning of life on Earth and the very first creatures that appeared in the World Ocean. The original 2D movie was released in 2010. And with the help of virtual reality, the headset users can literally get into the digital version of the prehistoric period.
With the help of VR, a headset user becomes an active participant in the story, not a passive viewer. Anthony Geffen, movie producer and Atlantic Productions founder, told about his working experience in creating sir David Attenborough VR movies during his TED Talk.
“We wanted to take you, guys, on a completely submerged journey, with David as your guide. The beauty of – when you’re building these kinds of stories, and we have these kinds of situations – is that you can see how the camera can move around. And we realized we were going to have to do this “on a rails” experience. On a rails means we’re pushing you through the experience, but you’re able to look where you want to,” said Geffen.
Also, virtual reality can enhance viewers’ empathy and improve their understanding of the problem. Oscar-winning documentary Colette by The Guardian was converted into VR and available for Oculus headset users. Thanks to this format, the viewer can soak in the story of Colette Marine-Catherine who fought Nazis in France during World War II.
What You Should Pay Attention to While Creating VR Story
VR is a relatively new tool for storytelling and it’s not completely researched, as professional journalists started working with it only in the first half of the 2010s. Therefore, you should be aware of the possible risks of using VR in journalism:
- The absence of a definite ethical code regulates the demonstration of some materials which may cause witness trauma in people with unstable mental health. Only in North America, approximately 30% of individuals who had witnessed traumatic events developed PTSD;
- virtual reality could serve as a weapon to share misinformation and fake news in potential informational wars. Like deepfake technology, for example. Russians have already used it in the war with Ukraine when they made a fake video featuring Ukrainian president Volodymyr Zelensky surrendering.
Virtual reality is a new digital tool, which is used to tell stories thoroughly and convincingly by many journalists. With the help of VR, you can engage the viewers and cause empathy in them. But, at the same time, this tool can be used as a platform to share fake news and misinformation.
In the realm of art, visual experiences have long been the primary medium of expression, creating a challenge for those with visual impairments. However, a groundbreaking fusion of haptic technology and VR/AR is reshaping the narrative. Explore the innovative synergy between haptic technology and VR/AR and how this collaboration is not only allowing the blind to “see” art but also feel it in ways previously unimaginable. Artful Touch – Haptic Technology’s Role in Art Appreciation Haptic technology introduces a tactile dimension to art appreciation by translating visual elements into touch sensations. Equipped with sensors and precision, haptic gloves enable users to feel textures, contours, and shapes of artworks. This groundbreaking technology facilitates a profound understanding of art through touch, providing a bridge to the visual arts that was once thought impossible for the blind to cross. VR/AR technologies extend this tactile experience into virtual realms, guiding users through art galleries with spatial precision. Virtual environments created by VR/AR technologies enable users to explore and “touch” artworks as if they were physically present. The combination of haptic feedback and immersive VR/AR experiences not only provides a new means of navigating art spaces but also fosters a sense of independence, making art accessible to all. Prague Gallery Unveils a Touchful Virtual Reality Experience The Prague’s National Gallery has taken a revolutionary step towards inclusivity in art with its groundbreaking exhibition, “Touching Masterpieces.” Developed with support of Leontinka Foundation, a charity dedicated to children with visual impairments, this exhibit redefines the boundaries of art appreciation. Visitors to the exhibition, especially those who are blind or visually impaired, are invited to embark on a sensory journey through iconic sculptural masterpieces. Among them are the enigmatic bust of Nefertiti, the timeless Venus de Milo sculpture, and the immortal David by Michelangelo. What sets this exhibition apart is the integration of cutting-edge technology – haptic gloves. These gloves, dubbed “avatar VR gloves,” have been meticulously customized for the project. Using multi-frequency technology, they create a virtual experience where a user’s hand can touch a 3D object in a virtual world, providing tactile feedback in the form of vibrations. The key innovation lies in the gloves’ ability to stimulate different types of skin cells’ tactile responses, ensuring that users, particularly the blind, receive the most accurate perception of the 3D virtual objects on display. As visitors explore the exhibit, they can virtually “touch” and feel the intricate details of these masterpieces, transcending the limitations of traditional art appreciation. Future Possibilities and Evolving Technologies As technology advances, the future holds even more possibilities for inclusive art experiences. The ongoing collaboration between haptic technology and VR/AR promises further refinements and enhancements. Future iterations may introduce features such as simulating colors through haptic feedback or incorporating multisensory elements, providing an even more immersive and enriching experience for blind art enthusiasts. The collaboration between haptic technology and VR/AR is ushering in a new era of art perception, where touch and virtual exploration converge to create a truly inclusive artistic experience. By enabling the blind to “see” and feel art, these technologies break down barriers, redefine traditional boundaries, and illuminate the world of creativity for everyone, regardless of visual abilities. In this marriage of innovation and accessibility, art becomes a shared experience that transcends limitations and empowers individuals to explore the beauty of the visual arts in ways never thought possible.
Just envision a manufacturing environment where every employee can execute tasks, acquire new skills, and thoroughly explore intricate mechanisms without any risk to their health. What if someone makes a mistake? No problem—simply retry, akin to playing a computer game. How is this possible? In the swiftly evolving realm of technology, the convergence of Industry 4.0 and the VR/AR stack is demonstrating its transformative impact! Understanding Industry 4.0 Industry 4.0 represents a profound shift in the manufacturing landscape, driven by the integration of cutting-edge technologies. It embraces the principles of connectivity, automation, and data exchange to create intelligent systems capable of real-time decision-making. Key components include IoT, which interconnects physical devices, AI, enabling machines to learn and adapt, and data analytics for processing vast amounts of information. In the Industry 4.0 framework, machines communicate seamlessly with each other, forming a networked ecosystem that optimizes processes, reduces waste, and enhances overall efficiency. Enhancing Human-Machine Interaction The incorporation of VR and AR into Industry 4.0 significantly amplifies human-machine interaction. VR immerses users in a computer-generated environment, allowing them to engage with machinery and systems in a simulated but realistic space. AR overlays digital information onto the physical world, providing real-time insights and enhancing the operator’s understanding of the operational environment. These technologies empower workers to control and monitor machinery intuitively, reducing the learning curve and enabling more efficient and safer operations. By fostering a symbiotic relationship between humans and machines, Industry 4.0 with VR/AR integration drives productivity and innovation. Read also: Remote Inspection and Control App Realizing Smart Factories and Processes Smart factories, a cornerstone of Industry 4.0, leverage VR and AR technologies to visualize and optimize manufacturing processes. VR simulations offer a dynamic, 3D representation of the production line, allowing operators to monitor every aspect in real-time. AR, on the other hand, superimposes relevant data onto physical objects, aiding in quality control and process optimization. With the ability to detect anomalies promptly, these technologies contribute to predictive maintenance, reducing downtime and ensuring continuous operation. The result is a more agile and responsive manufacturing ecosystem that adapts to changing demands and maximizes resource utilization. Training and Skill Development In the Industry 4.0 era, workforce skills need to align with the demands of a highly automated and interconnected environment. VR and AR play a pivotal role in this paradigm shift by offering immersive training solutions. Virtual simulations replicate real-world scenarios, enabling workers to practice tasks without the risks associated with live operations. This hands-on, risk-free training accelerates the learning curve, enhances problem-solving skills, and instills confidence in workers. Additionally, VR/AR training can be customized to address specific industry challenges, ensuring that the workforce is equipped to handle diverse and evolving scenarios, contributing to a more versatile and adaptable workforce. The fusion of Industry 4.0 and the VR/AR stack not only revolutionizes manufacturing and industry processes but also reshapes the nature of work and skills required. As we navigate the complexities of the fourth industrial revolution, this symbiotic relationship empowers industries to achieve new levels of efficiency, innovation, and competitiveness. The immersive experiences provided by VR and AR, coupled with the intelligent systems of Industry 4.0, pave the way for a future where human potential is augmented by technology, creating a dynamic and responsive industrial landscape. The transformative impact of this integration extends far beyond the shop floor, influencing the very fabric of how we approach production, training, and problem-solving in the digital age.
The year 2024 stands at the forefront of transformative developments in the realms of Augmented Reality and Virtual Reality, driven by two technological powerhouses: the Apple Vision Pro and Generative AI. These innovations, each with its distinct capabilities, contribute indispensably to the evolving landscape of digital experiences. Apple Vision Pro: The New Standard In the ever-evolving landscape of Virtual Reality, Apple is poised to make a groundbreaking entrance with its highly anticipated Apple Vision Pro headset. The imminent release of this device is generating considerable excitement, as it is expected to not only elevate the standards of VR but also redefine the way users engage with immersive digital experiences. 1. Setting a New Standard: The Apple Vision Pro is not just another VR headset; it is anticipated to set a new standard in the market. Positioned to outperform competitors such as MagicLeap 2 and Hololens 2, Apple’s foray into VR is characterized by a commitment to excellence and a drive to surpass existing benchmarks. The Vision Pro aims to usher in a new era of VR technology, raising the bar for performance, features, and user experience. 2. Redefining Engagement with VR: The impact of the Apple Vision Pro is not confined to technical specifications alone; it extends to the very essence of how users will engage with VR. Leveraging Apple’s design prowess, this headset aims to provide a more natural, intuitive, and immersive interaction with virtual environments. From the moment users put on the headset, they are likely to experience a seamless blend of technology and design that enhances the overall VR experience. 3. Riding the Wave of Innovation: Apple’s entry into the VR landscape signifies a broader trend of innovation within the technology industry. As the Vision Pro prepares to make its debut, it symbolizes the culmination of years of research, development, and a dedication to reimagining how we interact with digital content. The headset is poised to ride the wave of technological innovation, bringing forth a product that not only meets but exceeds user expectations. With a commitment to setting new standards, leveraging design expertise, and offering superior features and performance, this highly anticipated headset is poised to leave an indelible mark on the VR landscape. Read more: https://www.qualium-systems.com/blog/ar-vr/visionpro-on-the-horizon-why-mr-app-development-doesnt-sleep/ Generative AI As we step into 2024, the horizon for Generative AI appears even more promising, building on the foundations laid in 2023. This transformative technology, capable of creating content autonomously, is poised to revolutionize various facets of our digital experiences. 1. Creating Immersive Digital Realities Generative AI’s prowess extends beyond its initial applications. In 2024, we anticipate an accelerated ability to create entire digital worlds and environments with unprecedented realism. From sprawling landscapes to intricate cityscapes, Generative AI is set to become a cornerstone in the construction of immersive digital realms. 2. Realistic Character Generation One of the standout features of Generative AI lies in its capacity to craft lifelike characters. In the coming year, we can expect significant advancements in generating realistic avatars, NPCs (Non-Player Characters), and entities within virtual spaces. This evolution will contribute to more engaging and authentic virtual experiences, blurring the lines between the real and the artificial. 3. Efficiency in 3D Environment Creation Mark Zuckerberg’s vision of expediting the creation of 3D environments through Generative AI reflects a broader trend. In 2024, the technology is likely to streamline and enhance the efficiency of 3D design processes. This not only reduces the time and resources required for content creation but also empowers creators to bring their visions to life more rapidly. 4. Customizable and Diverse Content Generative AI’s adaptability will play a pivotal role in diversifying content creation. Expect a surge in customizable elements within digital environments, allowing for a more personalized and dynamic user experience. This could range from dynamically generated landscapes in virtual worlds to tailored character appearances, enriching the variety and uniqueness of digital spaces. 5. Collaboration with Other Technologies In 2024, Generative AI is likely to intertwine with other emerging technologies, amplifying its impact. Collaborations with augmented reality (AR) and virtual reality (VR) devices may lead to the seamless integration of AI-generated content into our physical surroundings, further blurring the boundaries between the virtual and the real. 6. Ethical Considerations and Safeguards As Generative AI becomes more ingrained in content creation, ethical considerations will come to the forefront. The year 2024 will see heightened discussions about responsible AI use, potential biases in generated content, and the need for robust safeguards. Striking a balance between innovation and ethical deployment will be imperative for the sustainable development of Generative AI. As the year unfolds, expect Generative AI to not only contribute to the evolution of virtual realities but also spark crucial conversations about the ethical dimensions of AI-driven content creation. The Crucial Synergy: Transforming Augmented Experiences The confluence of the Apple Vision Pro and Generative AI in 2024 marks a pivotal moment in the evolution of AR and VR technologies. Apple’s commitment to setting new standards and Generative AI’s capacity to create immersive digital realities form a synergy that promises to redefine how we live, work, and interact in the digital age. While the Vision Pro enhances the hardware and user experience, Generative AI contributes to the content creation process, ensuring a more diverse and personalized digital landscape. As the immersive experiences of 2024 unfold, the Apple Vision Pro and Generative AI stand as testaments to the industry’s commitment to innovation, pushing the boundaries of what is possible in the digital realm. Together, they create a narrative of transformative advancements that will shape the way we perceive and engage with digital realities in the years to come.