Today, the number of people getting interested in extended reality is constantly increasing with the development of XR and related technologies. According to Thrive My Way, the extended reality market will have increased to more than 125 USD billion by 2026. 

The interest in immersive technologies urges enthusiasts, specialists, and entire companies to join, collaborate, share their experiences, and present new inventions that will accelerate XR development. That’s the main purpose of AR/VR associations.

We offer you the list of famous associations, where you’ll find out about the latest extended reality news, technologies, and skills you can apply in your business.

VR/AR Association

VR/AR Association is an international organization, which aim is to improve cooperation between XR solution providers and their customers. Today, these associations are presented by  4300 companies around the world. And our company, Qualium Systems, became part of VRARA a few months ago. 

VRARA is focused on training and improving companies’ qualifications, as well as creating new connections between association members, so they can exchange their experience.

The annual virtual VRARA Education Forum is their most famous event. It’s a platform designed for organizing conferences, presentations, expert panels, hardware and software demos. This year, organizers expect to see more than 1000 guests and 60 speakers. Last year, VRARA Education Forum was visited by over 1500 guests from 75 countries, more than 100 schools and organizations, and over 50 vendors. You can read more about the annual VRARA Education Forum here: https://hopin.com/events/vrara-education-forum-2023/registration

VRARA has its own podcast called Everything AR & VR, you can read about it in detail here.   

The Academy of International Extended Reality

The Academy of International Extended Reality (AIXR) is an independent non-profit organization, that unites immersive tech companies and allows them to interact and exchange their experience. There are more than 4000 business leaders registered on AIXR.

Some of the main fields of activity of the association are training programs and live courses. 

Also, AIXR holds such events as

This association has its own segments located almost around the world: AIXR North America, AIXR Europe, AIXR Asia-Pacific, AIXR South America, and AIXR Middle East & Africa. 

You can apply for AIXR membership here: https://aixr.org/locations/  

You can also find out more information about upcoming AIXR events about VR, AR, metaverse, and other immersive technologies.

Augmented World Expo

Augmented World Expo has been educating and improving the professional work of more than 5000 companies та 60 000 XR specialists since 2010. The association’s main purpose is establishing communications between investors and startup founders, customers and XR services providers famous brands and developers and creators, recruiters and job seekers.

Moreover, Augmented World Expo provides members with news digests, lectures, and job positions.  AWE also organizes academic classes and workshops to improve the qualifications of XR specialists. 

The platform constantly holds online mini-events in over 25 cities worldwide, conferences, and exhibitions in the USA, Europe, and Asia. Particularly, this year, the annual AWE conference will be held in Santa Clara, California at the end of May – the beginning of June. Organizers expect over 5000 visitors, 3000 exhibition authors, and 400 speakers.

In Europe, a similar event will take place in October this year in Vienna, Austria. The organizers of the European AWE conference expect over 2000 guests, 100 exhibition authors, and 250 speakers.

Here is more information for those willing to become a speaker of the next conference: https://www.awexr.com/get-involved 

XR Association

XR Association is an organization, aimed at the promotion of global XR industry development. In XRA, top specialists and company representatives are getting involved in the working process: they carry out research and develop the best ways of using extended reality in business.

The members of XR Association are

The key members of the XR Association are Meta, Google, Microsoft, Unity, and Sony Interactive Entertainment. There are other organizations registered in the association including Accenture, Avatar Dimension, Conquest VR, OVR, StriVR, Talespin, and so on.

Limitless Future Conference is the main event organized by XR Association. At the conference, industry leaders explore and present new technologies that will improve training, learning, and human resource management. Limitless Future Conference also helps to promote and accelerate virtual reality, augmented reality, and mixed reality development. The previous event was held live in November last year. 

To join the association, you can apply for membership here: https://xra.org/joinus/#join

Metaverse Standards Forum

Metaverse Standards Forum is founded by Khronos Group, which includes top companies like Microsoft, Meta, Nvidia, Adobe, Unity, and XR Association (XRA). In general, there are more than 1800 companies registered in Metaverse Standards Forum.

Metaverse Standards Forum is founded in June 2022 to “foster the development of interoperability standards for an open and inclusive metaverse, and accelerate their development and deployment through pragmatic, action-based projects”. 

Among the latest conferences held by the association is an open house meeting in Barcelona, held in March this year. The purpose of the live meeting was to gather people who were interested in the Forum activities. 

Metaverse Standards Forum is open to both profit and non-profit organizations. You can apply for membership here: https://metaverse-standards.org/join/membership-application-form/ 

Immerse UK

Immerse UK is a leading British platform that unites organizations working on immersive technologies. The association is a subsidiary of KTN (Innovative UK) and closely collaborates with the UK government.

The association was founded in 2016 and now there are more than 4 000 members registered, including research organizations, enterprises, and industry innovators.

The main purpose of Immerse UK is to encourage British XR and metaverse companies to work and make the immersive technology industry the most innovative and successful one in the country.

If your office is located in the UK and you want to become a member of the association, fill out the form on the site: https://www.immerseuk.org/join 

We also suggest reading announcements of the latest events on the Immerse UK website. 

XR Women

XR Women is a global organization that unites female business owners and different hardware and software female specialists. The association was founded in 2020 and its main purpose is to unite, support and educate women that develop virtual, augmented, and mixed reality

The first meeting of XR Women took place in November 2020 in virtual iLRN’s Virbela campus. In general, there were more than 700 members from 20 countries.

XR Women offers their members virtual meetings with influential women in XR and other exclusive events, like VR tours of historical places. During this whole time, XR Women held more than 100 different events. 

To register in the community, head to the link: https://www.xrwomen.com/attend 

We recommend you joining associations because it allows you to exchange innovative technology user experience, become a part of different events, and establish connections needed for your business. Also, you’ll always stay in touch with the latest hardware and software news and get skills you can apply in your work.

Image: Freepik

Qualium Systems have participated in # 1 Event for the Digital World 2013 (CeBIT) in Hannover, Germany. The annual and the world’s largest IT trade show CeBIT 2013 dedicated to the progress in the sphere of high technologies took place since the 5th till the 9th of March in Hanover, Germany. The fact that this year it was opened by the Chancellor of Germany — Angela Merkel — highlights the importance of the fair An exhibition proved to be rich in business contacts with representatives of companies from Western Europe and USA. It was established more than 20 new business contacts such as Mesonic, Bloopark systems GmbH, etc.

During the discussions new Qualium Systems product – 3D design configurator was recognized widely as very promising technology. In times of mass customization tools are needed to enable a rapid and automated customization by the customer. An interactive 3D design configurator is an ideal way to attract the attention of consumers and animate them to creatively design their own products. There are many ways for personalization. Compared with only product photos and descriptions a 3D configurator offers a greater attraction through interactivity, free navigation and 3D animation of various product features with a realistic 3D visualization in real time.

3D Configurator could be used as a perfect tool in different business areas for custom solutions (promotion & sales, exhibitions, fashion industry, interior design, supermarkets etc.).

“For Qualium Systems this event was important because Company keeps up to date by using best innovative technologies for development custom solutions. And CeBIT it’s a good place to present IT services to international market “, said Olga Krivchenko, CEO /Managing Partner at Qualium Systems Ltd.

Over 4,000 enterprises from 70 countries participated in CeBIT 2013, among them many startups. This CeBIT is the most youthful ever. Over 200 young companies came to Hannover to impress their audience with inspired innovations and ideas. A total of over 7 million business meetings took place over the 5 days of the event, which is on a par with last year’s excellent outcome. CeBIT plays an invaluable role as a socio-political sounding board. This year’s CeBIT attracted more international industry delegations than ever before, e.g., from Asia, the U.S., Australia and Europe, several of which were led by high-ranking government leaders.This trend was supported by the special Match and Meet delegation services on offer for the first time this year. Additionally, the show’s dedicated recruiting arena also met with a favorable echo, with many businesses using the event to get in touch with promising next-generation candidates and seasoned professionals in search of new career challenges. In many cases, these encounters resulted in employment contracts being signed right on site. To sum it all up, we could say CeBIT 2013 once again consolidated its status as the world’s leading digital showcase, featuring new business ideas and trends, exclusive glimpses of the latest research findings and exciting product innovations. The next CeBIT will be staged from 11 to 15 March 2014. About CeBIT. CeBIT is the world’s largest trade fair showcasing digital IT and telecommunications solutions.

5-9 March 2013 Qualium Systems will participate in # 1 Event for the Digital World 2013 (CeBIT) in Hannover, Germany.

CeBIT is the world’s largest trade fair showcasing digital IT and telecommunications solutions. After “Cloud Technology” in 2011 and “Managing Trust” in 2012, “Shareconomy” is the keynote theme for CeBIT 2013. “Shareconomy” describes the societal shift from owning to sharing.

According to Pörschmann, this is evident in several dimensions: First, Shareconomy is profoundly influencing enterprise processes, because social media tools will become more and more popular. Second, the Internet is the place for teamwork, both in and outside the company. Partners, consultants, suppliers and customers will be more closely integrated as part of a networked process. The borders separating companies and organizations will become ever more transparent.

“Cloud-based applications are clearly on the rise, and have now earned user trust. CeBIT will spotlight this sweeping trend that emphasizes sharing knowledge, resources and experience to create new forms of collaboration,” said Frank Pörschmann, Member of the Managing Board at Deutsche Messe. “New information and communications technologies provide the foundation. The sharing phenomenon is proving in all of its facets to be a pivotal factor in achieving responsible growth.”

CeBIT 2013 will consist of four application-oriented platforms – pro, gov, lab, and life – that focus on information technology, telecommunications, electronics and on-line media. Keynotes and forums at the CeBIT Global Conferences deliver an overview of the digital world’s core markets.

12 and 13 September 2012 Qualium Systems have participated in Digital marketing exposition and conference (DMEXCO) in Cologne, Germany. For Qualium Systems this event was important because Company focused on collaboration with communication and advertising agencies as well as IT departments within companies of all industries.

This year DMEXCO was rather successful. According to “The Review”, over 81% visitors were totally satisfied with their visit and over 82% praised the overall range of exhibitors. Approx. 95% would recommend people to visit the DMEXCO. For Qualium Systems event was also productive. Negotiations were carried on between Qualium Systems and such Companies as Bauer Media Group, DieRedaktion.de, Arvato AG, kontor eins digital GmbH & Co. KG

Digital marketing exposition and conference covered all segments of the digital industry as well as all important trends and innovations – from multiscreen commercialization, to ambient intelligence, through to the new consumer engagement. An absolutely first-class line-up of over 400 international top speakers provided a programme lasting in total over 160 hours spread over five innovative formats – the Congress and Debate Halls, the over 90 Seminars, the Speakers’ Corner and the new Work Labs, which were extremely well-attended in their debut year.

“Our target for the DMEXCO 2013 is to once again set a clear sign for real, growth-oriented business. And of course we will further reinforce the dmexco’s position as a worldwide unique digital industry event!” – said Frank Schneider, Director Marketing, Sales & Operations DMEXCO, revealing their initial outlook for next year.

About DMEXCO. DMEXCO is the leading international event for the digital industry. With its unique combination of exposition and conference it stands for innovative, trend-setting marketing in this global growth market.

12 and 13 September 2012 Qualium Systems will participate in Digital marketing exposition and conference (DMEXCO) event in Cologne, Germany.DMEXCO is the leading international event for the digital industry. With its unique combination of exposition and conference it stands for innovative, trend-setting marketing in this global growth market. This year DMEXCO 2012 running from September 12 to 13.DMEXCO places a clear focus on advertising, media and technology, making it the world’s no. 1 platform for knowledge transfer and a prime opportunity for direct business transactions. DMEXCO gives trade visitors a broad picture of business trends, growth strategies, product innovations and creative diversity, all free of charge. It is thus a central meeting point for pioneers and opinion leaders in digital advertising and marketing.”Qualium Systems’ focus is to collaborate with communication and advertising agencies as well as IT departments within companies of all industries. Together with our Company agencies got opportunity to provide their clients with wide range of IT services”, – said Thomas Busch, CEO “Qualium Systems GmbH & Co KG”.

As previously reported, “Qualium Systems GmbH & Co KG” headquartered in Bonn, Germany has been founded this year as a result of collaboration of Deutsche eCommerce GmbH and the Ukrainian Softwarehouse Qualium Systems Ltd.

Gamers and tech geeks from around the world are gathering in Cologne, Germany, this week for Europe’s largest video games and entertainment convention.

Gamescom is a trade fair for video games held annually at the Koelnmesse in Cologne, North Rhine-Westphalia, Germany. It is organized by the Federal Association of Interactive Entertainment Software. It is used by many video game developers to show off their upcoming games and game-related hardware.

Gamescom is the World’s largest games event with 275,000 visitors, more than 5,000 journalists and 557 exhibitors from 39 countries attending the show in its third year. It was first held from 19 to 23 August 2009.

This year the fourth annual Gamescom, running from Aug. 15 to 19, showcases the latest computer and video games from major developers such as Sony and Electronic Arts. Organizers are expecting more than 250,000 visitors.

“Participation in such unique event is very challenging for our Company. Because games development is one of the prospective directions for us” – said Thomas Busch, CEO “Qualium Systems GmbH & Co KG”.

As previously reported, “Qualium Systems GmbH & Co KG” headquartered in Bonn, Germany has been founded this year as a result of a collaboration of Deutsche eCommerce GmbH and the Ukrainian Softwarehouse Qualium Systems Ltd.

Being an active player on the German software solutions market since 2008, Qualium Systems Ltd. pays a lot of attention to the global field events and associations. This year the company representatives have visited the world’s largest trade fair CeBIT 2012 resulted with a number of promising negotiations.

CeBIT has been the world’s largest trade fair showcasing digital IT and telecommunications solutions for home and work environments. The key target groups are users from industry, the wholesale/retail sector, skilled trades, banks, the services sector, government agencies, science and everybody with passion in technology.

At CeBIT 2012 visitors and technology enthusiasts have been guided to the exhibitors via four platforms: CeBIT pro, CeBIT gov, CeBIT life und CeBIT lab. Each of these platforms was tailored to the interests of specific user groups and provides an optimum basis for bringing together top-level decision-makers from both suppliers and users. While participating in the exhibition, Qualium Systems has a meeting with DieShop Company, our partner on the DACH region since 2011, since the two companies had successfully implemented a number of large software projects.

This year we also became a partner of the German, Austrian, Swiss Outsourcing Association and German Outsourcing Journal. The Association aims to facilitate a sustainable exchange of information and opinions between users of outsourcing services, service provider, advisors, academic and public institutions and organizations. Therefore, the association supports and initiates the dialogue by providing relevant information and facilitating fruitful cooperation. As a partner of the Association, our company plans to expand its business activities in order to bring our IT outsourcing services on the highest level.

The German Outsourcing Journal as a media outlet of the Association has been an important part of its mission to initiate and actively support the knowledge transfer in Germany, Austria and Switzerland. The Journal provides exclusive information, company news, professional articles, interviews, best practices, studies, reports etc. for outsourcing professionals in Germany, Austria, Switzerland and beyond. For Qualium Systems professionals, the journal would become a good place of sharing IT experience to make a knowledge contribution in the informational exchange.